Title: Writing engaging science blogs
Speaker:  Lauren Lipuma, CIRES

Abstract
In this talk, I’ll introduce principles from news writing and science communication that will help attendees write engaging, interactive science blog posts. I’ll cover topics such as using plain language, incorporating multimedia, storytelling, defining your audience, and more. There will be ample time for questions at the end!

Speaker Bio
Lauren Lipuma is the CIRES Scientific Communications Editor. She has a background in engineering but has worked in science communication for the past 10 years as a news writer, editor, photographer, graphic designer, and video producer. At CIRES, Lauren writes and edits news stories about CIRES research, produces videos and infographics, and helps manage the communications team’s projects.

Resources from Lauren:
Social math: The Measure of Things
Canva: Free Easy Design Tool
Headliner: Free video editing software
AGU Sharing Science Program
Flesch reading ease

Some good blogs:
RealClimate
The SPIDER Team
CIRES Blogs